MATTAMIND FOOD
Food for Mental Health
– NPD New branded product development
– Brand identity creation
– Informative graphic communications
– Enlivening and engaging graphics
Mattamind is a Direct to consumer DTC brand design, food for mental health with a mission to educate about the benefits of diet and nutrition for wellness and wellbeing.
I designed this brand to appeal to those seeking a brighter breakfast alternative to on the shelf products and uses bright positive yellow as its eye catching signature colour.
Bold graphic design inspired by sportswear and active lifestyle aesthetics is supported by clear communicative text and the branded packaging design for the delivery experience was created to enhance both the product, educate and engage the consumer and offer a quality experience.
The website design is bold and very graphic in how information is communicated and the brand identity is carried through on social media, Instagram and its online presence.
| Bold and colourful striking graphic identity.
| DTC informational packaging design.
| Engaging website design.
Mattamind is a Direct to consumer DTC brand design, food for mental health with a mission to educate about the benefits of diet and nutrition for wellness and wellbeing.
I designed this brand to appeal to those seeking a brighter breakfast alternative to on the shelf products and uses bright positive yellow as its eye catching signature colour.
Bold graphic design inspired by sportswear and active lifestyle aesthetics is supported by clear communicative text and the branded packaging design for the delivery experience was created to enhance both the product, educate and engage the consumer and offer a quality experience.
The website design is bold and very graphic in how information is communicated and the brand identity is carried through on social media, Instagram and its online presence.
| Social media grid and layouts.
| Merchandise and branded products.
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